Make it a company-wide rule right now: Return calls, emails and form fills immediately. Here’s why…Your competition is not doing this. Simply put, speed sells. Respond to inbound calls and emails faster than your competition and you will win more business.
On my very first day at the truck stop, the owner told me, “Never be held hostage by the help.” It took me a while to understand this principle. However, I assure you that in the thirty years since, this principle has never failed me.